For brands, agencies and labels

Own the creators your audience follows.

Virtual creators and crews built for you, with their own channels, music and products, and posting every week. We run it from the first idea to the published post.

CharactersChannelsMusic + voicesProductsWeekly publishing

01Who it's for

One system, four kinds of buyer.

  • Brands

    Ambassadors you own: on-brief, on your calendar, with your products built in.

  • Creator enablers and agencies

    Launch and run a virtual roster without casting, travel or shoot days.

  • Music and entertainment

    Virtual acts with a sound, a look and a fan object, ready for releases.

  • Retail and D2C

    Lifestyle creators whose weekly content sells your range.

02What we do

From idea to published, every week.

We build the universe once, then run it.

  1. Build

    Characters, channels, a name, a sound, voices and a product line.

  2. Ideate

    Trends, formats and stories chosen per channel and audience.

  3. Create

    Dance, vlogs, music moments and product posts in each character's look and voice.

  4. Publish

    On Instagram, TikTok and YouTube Shorts, on your schedule, captioned and disclosed.

  5. Learn

    What hooked and what sold shapes next week.

03Two ways to run it

Directed, or on autopilot.

Directed Available

Human-curated and directed

Our creative directors plan, direct and approve every post; you approve the monthly plan.

Agentic autopilot Soon

Set up once, runs at scale

Agents scan trends, brief, make, check, schedule and publish inside your brand rules, with an approval step you control.

04Packages

Launch, run, then scale.

Every package is scoped to your audience and goals, and priced in USD before work starts.

  • Launch

    A creator or a crew, launched

    Everything to go live, plus the first 30 days of posts.

    • Characters, looks and voices locked
    • Name, logo and sound
    • Channels set up and a signature film
    • A 30-day launch calendar, published

    Priced on scoping

  • Run · most chosen

    The universe, run every month

    Human-directed content across every channel, on schedule.

    • Monthly plan you approve
    • Dance, vlogs and product posts
    • Publishing on schedule, with disclosure
    • A monthly report on what worked

    Priced on scoping

  • Scale · soon

    Agentic autopilot at volume

    Always-on publishing across a crew or a whole roster.

    • Everything in Run
    • The agent loop across every channel
    • Products and merch drops
    • Sponsor and collab lanes per character

    Join the pilot list

05What clients ask

The questions worth asking.

Will the characters look the same in every post?

Yes. Each character's face, outfits and voice are locked before any content is made, and every new post starts from them. You approve the identity sheets first.

Who owns the characters and the audience?

You do. They are original characters with no real person's likeness, and the channels, voices, sound and products are built for you.

How much of my time does it take?

On Directed, about one approval session a month plus a quick check of scheduled posts. On Autopilot, only the approval steps you choose to keep.

How is AI use disclosed, and is it brand-safe?

Disclosure goes in captions, the bio and each platform's AI label, never on the video. Every character has written rules for what she does and never does, and nothing publishes outside your brand rules.

What does it earn?

That depends on your audience and lanes. Crews earn through sponsored posts, products and merch, music, brand collabs and licensing; we plan for the lanes that fit your brand.

Bring us the audience. We'll build who they follow.

Tell us your brand, your audience and what you sell. We'll come back with your first character and a 30-day launch plan.