New Creative Design

Portfolio · concept studies

Brand Films & Ads

We write, make and finish the film, then cut it for every screen it will run on. Four invented brands show how it works, each in a world of its own.

01What we make

One idea, every placement.

  • 01

    Brand films

    A short film built around one idea, with the voice, the sound and the end frame finished.

  • 02

    Ads in every ratio

    The same spot cut for feed, story and screen: 16:9, 1:1, 4:5 and 9:16.

  • 03

    Logo stings

    A few seconds that put your mark on screen and leave it there, with sound on or off.

  • 04

    Brand personas

    A lifelike persona and a voice for the brand, designed once and kept consistent across every cut.

  • 05

    Handover kits

    Logo files, colour and type tokens and a one-page guide, so your team can carry it on.

02Concept studies

Four brands, four worlds.

Each page is built in its own brand’s style, not ours. All four are invented. Concept study, AI-assisted imagery. Not a client project.

15 s spot · 4 ratios

Minim: Last Call

The one thing you still do for yourself, when you have nothing left. A 15-second spot for an invented face-serum brand, with a sting and a handover kit.

  • 15 s spot
  • Logo sting
  • Persona
  • Handover kit
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12 s vertical · captioned

Settle Coffee: Still Breathing

Fresh roasted coffee literally breathes. A 12-second vertical ASMR spot for an invented coffee brand that works muted, plus sting and kit.

  • 12 s vertical
  • ASMR
  • Logo sting
  • Handover kit
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18 s film · 16:9, 1:1, 9:16

Afterdeck Yachts: The party floats.

Leave the dock. A concept launch film, a full brand and a logo sting for an invented private-yacht event venue, built to run on every screen.

  • 18 s film
  • Every ratio
  • Logo sting
  • Brand kit
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15 s loop · 9:16 · end card

UPRIGHT: Just One Small Change

Every “small change” moves her whole room. A 15-second surreal UGC loop for short-form feeds, with kinetic captions and an end card for an invented design studio.

  • 15 s loop
  • UGC
  • Captions
  • End card
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03Your brand

Have a brand that needs a film?

Tell us what you sell and where it runs. We will bring the idea, the film and the cut-downs.

Start a project